Yes Bank is launching a new category of account for the whole family. Eligibility and other details here
Mumbai: Yes Bank has launched its YES Family proposition for clients to ensure the well-being of everyone in their family – with tailored services and privileges meant to be enjoyed as a family.
Yes Family has been carefully organized to make everything from shopping and eating together, to obtaining loans more convenient and rewarding for customers.
Commenting on the launch, Prashant Kumar, Managing Director and CEO of YES BANK, said, “As families’ lifestyles are witnessing dynamic change, we see huge potential for family banking to evolve and stay on track. with the times. Recognizing that the financial needs and expectations of the modern family unit have changed, YES BANK has strived to create a program that reflects the current realities and factors of the practical considerations that accompany intra-family financial interactions today. With YES Family, clients of different income levels can collaborate and coordinate spending with their families, creating the opportunity for all family members to learn smart spending and tax responsibility. With this proposal, we plan to increase our monthly acquisition of retail customers by 15% until December 2021. ”
YES Family: Main attractions
The main attractions are the family health care benefits; Dedicated relationship manager for the whole family; the flexibility to maintain a minimum balance between family accounts; free withdrawals at national ATMs, fee waivers on digital transactions; YES Rewardz points on bankable transactions that can be transferred within the family, as well as great cashback and lifestyle offers, among other features.
The proposal is available in the YES Prosperity, YES Premia and YES FIRST programs, each uniquely designed to meet different customer segments.
Discounted locker rentals, competitive interest rates on fixed deposits, recurring deposits, home and auto loans, and dining and shopping offers are among the other perks built into the proposition.
The YES Prosperity Family proposal is available to clients who maintain a combined average monthly balance (AMB) of ??50,000; YES Premia Family for customers with an AMB of ??2 lakh or a relationship net worth (NRV) of ??10 lakh at family level * while YES FIRST Family is available for now AMB customers of ??8 lakh or an NRV of 30 INR lakh at the family level *.
YES Prosperity Family
An average monthly balance of 50,000 INR * and more on savings accounts or a fixed deposit of 5 lakh INR and more at the family level *
YES Premia Family
An average monthly balance of INR 2 lakh * on savings accounts or a relationship net worth of INR 10 lakh at the family level *
YES FIRST Family
An average monthly balance of 8 lakh * on all savings accounts or a relationship net worth of 30 lakh at the family level *
Never miss a story! Stay connected and informed with Mint. Download our app now !!