The more insurance customers driving Ford vehicles improve their driving behaviors, the greater the insurance discount they can get.
Ford Motor Company has partnered with State Farm Insurance Company to launch the “Drive Safe & Save” program for customers with eligible connected Ford or Lincoln vehicles. The usage-based insurance (UBI) model will encourage people to drive responsibly and safely.
Eligible State Farm customers will have their insurance premiums adjusted based on individual vehicle mileage and customer driving behavior.
The program will first be introduced in Alaska, Idaho, Montana and Oregon, for policies effective Feb. 27, followed by rolling out to other U.S. states. The program offers an initial participation discount of 10% and average subsequent discounts of between 10-15%, with even higher discounts based on individual driving behaviors.
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Through this program, State Farm customers who drive an eligible Ford or Lincoln vehicle can better manage their overall vehicle ownership costs and benefit from good driving behaviors. It will also encourage them to learn how to improve their driving habits and therefore reduce the cost of their insurance premium.
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In order to activate the Drive Safe & Save program, owners of eligible connected Ford vehicles of model year 2020 and newer can share information directly with the insurance company. The more customers improve their driving behaviors, the greater the insurance discount they can get. “Customers can better manage their auto insurance premium because their rate will be more closely tied to their personal driving characteristics,” said Chris Schell, Senior Vice President, Property and Casualty, State Farm.
Speaking of the insurance scheme, Alex Purdy, Business Operations Manager, Enterprise Connectivity, Ford Motor Company, said: “Connected vehicles have the potential to deliver great benefits to Ford customers, including the ability to help them lower their auto insurance premiums through good driving. behaviours.”
Date of first publication: February 20, 2022, 12:33 PM IST