ENCRAFT is a product brand of ENCRAFT India Pvt. Ltd., the flagship company of the DCJ group. In 1961, the late President Mr. DC Jain started extruding HDPE tape for rattan furniture, then ventured into PVC pipe. He played a key role in the development of drip irrigation systems and developed technology for manual water pumps to ensure that water is accessible to everyone. The company continued to expand in flexible PVC extrusion and developed patented magnetic sealing systems used by the refrigeration industry.
Encraft is a market leader in the manufacture of PVC profiles in India. With a nationwide presence, the company provides customized solutions in windows and doors to adapt to harsh climatic and environmental conditions all over India. Encraft has the largest network of dedicated, well-trained and well-equipped manufacturers with all the knowledge needed to help consumers obtain the best window and door solutions.
The company’s supply chain and manufacturing facility are well equipped to meet the growing business needs of its consumers globally. Their customer-centric approach has helped them build a reliable customer base. With a vision to create desire by exploring the limits of fenestration solutions, they have combined 40 years of know-how in the window industry with cutting-edge technology, high-tech machinery and a strong local presence to ensure maximum satisfaction to their customers.
They have an impressive list of clients spread across residential and commercial sectors like hotels, hospitals, institutes, offices, etc. They believe in building heart-to-heart relationships with their consumers. The business expert understands the client’s needs and meets their requirements, adding timeless elegance and beauty to their space. Currently, they are serving clients in India, Nepal, Bhutan, Sri Lanka, Dubai, Australia, etc.
About the CEO
Avanish Singh Visen is the CEO of Encraft. He has over 18 years of experience in industrial sectors such as automotive, IT, appliances, windows, supply chain operations, etc. During his professional career, he learned a lot of things and solved various problems and challenges. He is known for his solution oriented attitude. At Encraft, he is responsible for delivering the best products, keeping pace with market trends, generating new opportunities and providing the best customer service.
Lead by domain knowledge
Encraft offers a wide range of sliding windows, low threshold windows, casement windows, vertical sliding windows, double hung windows with security grille, CFGI (Chemical Free Glass Insulation) a patented design, doors French doors, lifting and sliding doors, tilting and sliding doors, lifting and folding doors, tilt-and-turn windows, etc. The company uses cutting edge technology to provide high quality bespoke window and door solutions with excellent aesthetic sense.
âWe attach particular importance to the selection of our raw material. The way we integrate people, processes and technology helps us maintain European standards. Our products are suitable for all harsh climatic and environmental conditions all over India. In addition, our palette of colors and styles of doors and windows is very wide and comprehensive. We take care of all phases of the life cycle of our products in-house at our state-of-the-art manufacturing facilities, âsays Avanish.
Encraft has the largest network of dedicated manufacturers who are trained and well equipped with all the knowledge needed to help consumers across India and beyond. âWe collaborate deeply with our customers and partners who allow us to innovate in ways that others cannot. And we don’t settle for anything less than excellence, âhe adds.
The company’s goal is to create desire by exploring the limits of fenestration solutions. They believe in implementing new technologies, learning, relearning based on market trends and consumer needs that help them achieve their goals.
Build new strategies
Amid the pandemic, virtual meetings became the new normal as employees started working from home. âAt Encraft, we’ve also built a lot of virtual mechanics to get things done from the comfort of home. We’ve redesigned all of our processes to deliver more with less. We always seek excellence and explore the limits of fenestration to offer unique and best products, âhe says.
COVID-19 has made the company stronger and more united than ever. They built a better understanding with employees and customers. They encourage employees to come up with new ideas and strategies that help the organization improve its products and services. The company creates an environment for employees to improve their skills. âOur employees are the driving force of the company. We map their career paths, provide fair compensation with measurable benefits. We also coach our employees, recognize their talent and reward them, âhe says.
Avanish Singh Visen concludes by saying, âDream big and never be afraid of challenges. In the face of adversity, show courage and bravery, as this will help bring you closer to success. And, build a smart team that has the same vision as the business.
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